Top 10 Best Super Bowl Commercials (2025)
Super Bowl LIX is officially in the books. While the game wasn't the best in Super Bowl history, there's always the commercials to look forward to.Of course, the Super Bowl is the biggest stage not just for football but for companies as well. It's not cheap to run a Super Bowl ad campaign. Companies pay millions of dollars for the ad space, so we all certainly look forward to seeing unique and engaging commercials throughout the game.
Here are the commercials that were the most entertaining, creative, and memorable.
This ad features Willem Dafoe and Catherine O'Hara teaming up to play pickleball and unexpectedly dominating professional athletes, including Sabrina Ionescu, Randy Moss, and Ryan Crouser, with glasses of Michelob ULTRA beer on the line.
Overall, it's an entertaining and humorous commercial that was well received.
This is a cute ad that depicts a young girl who finds a potato that falls off a truck. She plants it, waters it, and takes care of it as time passes. It grows into a bigger potato, which she proudly puts back on the truck.
As far as cuteness goes, this may be the cutest Super Bowl ad this year.
This ad was arguably the biggest tearjerker. We see a father using Google Pixel's AI assistant, Gemini, to help him prepare for a job interview. He reflects on his experiences as a father while the ad takes us through various moments of raising a child - from the obnoxious toddler stage to graduation day, and many others in between.
It feels very wholesome and charming overall.
This was an entertaining ad featuring Shane Gillis, Peyton Manning, and Post Malone transforming a typical suburban cul-de-sac into a lively backyard party complete with leaf blowers, smokers, and lawn mowers.
Honestly, my personal favorite Super Bowl ad from this year. It's not the most creative, but it's funny enough to make up for it.
The classic fan-favorite Clydesdale horses make their return. This ad shows a young horse who is too young to join the big horses on a delivery. When a lone keg falls off the wagon, the young horse goes on a mission to deliver it.
It's a charming and cute ad.
I love the Budweiser Clydesdales. They are so big and handsome.
This little yearling just wasn't ready for his time on the wagon, but he'll make it soon.
Doritos always manages to deliver memorable Super Bowl ads. This one was fairly simple but still entertaining. We see a guy eating Doritos while searching for UFOs. Suddenly, a UFO appears and tries to steal his bag of Doritos.
Maybe not their most creative ad ever, but for what it was, it's entertaining enough.
As far as heartwarming commercials go, this one is up there. In it, we see a young boy triumphantly celebrating after beating cancer. The boy walks from the hospital to his home, celebrating his victory in a wholesome ad campaign where Pfizer announces their goal to achieve eight cancer breakthroughs by 2030.
As far as celebrity appearances go, this commercial takes the cake, featuring Sean Evans, Martha Stewart, Charli XCX, Greta Gerwig, and most notably, Matthew McConaughey, who is out to prove a conspiracy theory that football itself is designed to make us hungry.
The ad takes a stroll down historical NFL events and relates key moments to food. Overall, it's an entertaining and creative ad.
Dunkin doubles down on last year's popular "Dunkings" ad. This year's commercial features Ben and Casey Affleck, Bill Belichick, and his girlfriend.
The ad shows the Dunkings band preparing for a "Java Jam," a battle of the coffee brands. Overall, it's one of the more entertaining and creative ads shown.
This ad featured several common food and product mascots, including the Kool-Aid Man, The Energizer Bunny, The Green Giant, and more. While not necessarily the funniest ad, it definitely gets points for being creative and a little nostalgic. Seeing all these different mascots was a treat.
I will say I was surprised to see the infamous Puppy Monkey Baby monstrosity make a return.